Today everything that we do in business has become digital whether it is signing contracts, attending meetings, sending mail, or even networking. The business card or calling cards is one such thing that will not be replaced anytime soon.
Reasons why the old school business card is so important and why you must have them at all times.
Sharing of Creative business cards
A business card is a physical object and is considered a potential prospect. Your brand always stays with them.
When you meet a prospect and exchange email addresses and phone numbers you each walk away with having another contact on your mobile phone. If you are giving a creative business card that creates a great impression then that person is likely to show it to other people and in this way, you put the brand in front of additional prospects.
It is considered the most effective direct marketing tool.
In attracting leads and prospects email marketing, search engine optimization, and paid media perform well, but they are not as effective as an in-person meeting sealed with a handshake along with a business card exchange.
At any time, you can encounter a potential lead or contact. Industry conferences, happy hour, tradeshows, airport lounges, and arming yourself with business cards every time will make sure that you never miss an opportunity to make a valuable business connection. Always keep a few of them in your pockets, wallet, and money clip or laptop bag so that you are prepared whenever you encounter a prospect. You will find various calling cards wholesale in the market.
A business card makes the first impression of your brand.
Whenever you meet someone who could potentially be a great prospect or connection, you will want him or her to walk away with a great first impression? Apart from just passing on an email address or phone number, a memorable business card performs much better.
Exchanging contact information digitally is impersonal.
Networking is about making genuine connections. Real relationships start by engaging in eye contact and having an actual conversation.
Two individuals who are engrossed in their phones typing won’t create any kind of significant memory of the encounter. After the conversation, you can easily transfer the information from a business card to your mobile device. You can even buy calling cards online.
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